The Smove Story- Expertise to Evolution
With over 25 years of deep corporate HR experience , Ram saw a need that went beyond traditional consulting — a smarter, more strategic way to solve the real challenges organizations and professionals face in today’s evolving world of work.
That insight became Smove Consulting — a next-level, pure-play HR solutions firm built not just on expertise, but on intentional impact . Born from decades of hands-on leadership across industries, Smove is more than an advisory partner. It’s a smart move — a deliberate, strategic force designed to bring clarity where it’s needed most.
Smove positioned itself as different: a premium, niche partner — laser-focused on delivering high-impact HR outcomes through personalized service, sharp insight, and smart use of technology.
Introducing Apto: Defining the Future of Career Decisions
Now, building on that foundation, Smove is leading the charge into a new frontier.
We are proud to introduce Apto — India’s first Workplace Fitment Intelligence™ platform — a groundbreaking innovation that redefines how professionals evaluate job opportunities and how companies understand what makes their workplace truly work.
Apto isn’t just another career tool. It’s the birth of a Fit-First Movement — a shift from skill-based matching to behaviorally intelligent nuanced fitment advisory .
In a world where people change jobs faster than ever, and attrition costs rise steadily, Apto answers a simple but powerful truth: Success doesn’t come from filling roles — it comes from finding the right match.
Proud to be different !
The hiring industry is long overdue for a mindset shift — from placement to alignment.
Through Apto, our flagship platform, we blend insight, psychology, and experience to guide individuals and employers toward choices that truly make sense — and stay relevant over time.
We’re in the business of aligning people with purpose — and companies with the right talent for the long haul.
Our Consultants and Partners
Our team is made up of seasoned workplace consultants, Research and behavioral analysts, and HR strategists who’ve spent years inside leading organizations — decoding what truly drives alignment and performance.
We bring diverse perspectives, grounded insight, and a shared belief in thoughtful decision-making. It’s this depth that fuels our ability to guide others toward fitment — with clarity, empathy, and conviction.
“Before you go… Are you sure about your next workplace move?
Start your Apto Journey